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How digital platforms use regulation to their advantage

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Regulatory tailwinds may make a target market particularly ripe for platform transformation

How does our platform design leverage such regulatory tailwinds?

This article is part of the Digital Platforms hub

As much as regulatory headwinds slow down platform execution, they can help accelerate platform adoption.

Consider the financial services industry where regulatory forces are pushing the industry towards increasing openness, platform-based organization and distribution of value. As an example, the European Union’s payment services directive (PSD2) creates the legal framework for enabling an EU-wide single market for payments. This poses a regulatory requirement on European banks and other payment services providers to open up third-party access to customer account data. It also allows third parties to initiate payments on the customer’s behalf. As these regulatory tailwinds force greater openness and dissolve banks’ control over customer data, they enable third parties to innovate on customer data by provisioning new services. In Africa, the National Bank of Rwanda (BNR) has modeled its approach on the EU’s PSD2, including the provisioning of a regulatory “sandbox” for testing financial innovation in a controlled setting.

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The fintech boom through the late 2010s and the early 2020s has piggybacked regulatory tailwinds, pushing the industry towards greater openness. As firms consider a platform strategy, they should actively evaluate regulatory advantages that favor their chosen business model.

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    Frequently Asked Questions

    How do digital platforms strategically capitalize on regulatory tailwinds to gain a competitive advantage in target markets, beyond simply complying with legal requirements?

    Digital platforms strategically capitalize on regulatory tailwinds by not only adhering to legal requirements but also innovatively leveraging them to enhance their market position. This involves proactive adaptation of platform design and operations to align with emerging regulatory frameworks, enabling platforms to offer new services, foster industry collaboration, and enhance user experiences in compliance with evolving regulations.

    In what ways does the design of digital platforms evolve to harness the opportunities presented by regulatory changes, particularly in industries undergoing significant transformation due to regulatory mandates?

    The design of digital platforms evolves in response to regulatory changes by incorporating features and functionalities that facilitate compliance while also creating value for users and stakeholders. This evolution may involve the development of open APIs, data-sharing protocols, and sandbox environments to promote interoperability, innovation, and experimentation within regulated sectors. Additionally, platform design may prioritize transparency, security, and user control over data to address growing regulatory concerns around privacy and data protection.

    What role does innovation play in the adaptation of digital platforms to regulatory tailwinds, and how do platform operators balance the need for compliance with the pursuit of innovative solutions that leverage regulatory changes for market growth?

    Innovation plays a crucial role in the adaptation of digital platforms to regulatory tailwinds by driving the development of new solutions and business models that capitalize on emerging opportunities. Platform operators navigate the regulatory landscape by exploring novel approaches, such as sandbox testing, collaborative partnerships, and regulatory advocacy, to introduce innovative products and services while ensuring compliance with evolving regulations. This balance between compliance and innovation enables digital platforms to effectively leverage regulatory changes for sustainable market growth and competitive advantage.

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    This annual report, based on Sangeet’s international best-selling book Platform Revolution, highlights the key themes shaping the future of value creation and power structures in the platform economy.

    Themes covered in this report have been presented at multiple Fortune 500 board meetings, C-level conclaves, international summits, and policy roundtables.

     

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