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How to crack user generated content: A presentation

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Unveiling the strategies and principles of billion-dollar startups

Note: I’m embedding a presentation from a talk I recently gave on the topic of user contributions based largely on earlier posts on this blog. The presentation ended up on the #1 spot on Slideshare on the day it was uploaded:

Platform businesses like YouTube, Quora, Flickr, etc. have little value when users aren’t contributing. As a result, incentivizing user contributions is one of the key priorities for these platforms design execution in their early days. This presentation outlines a framework to enable user contributions on a platform.

The content was largely derived from the following articles:

 

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